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National Mortgage News: How Lenders Plan to Shrink Loan Timelines for Spring Buyers

Since Quicken Loans launched its Rocket Mortgage platform five years ago at Super Bowl 50, the industry has generally sought to emphasize a speedy, high-tech experience when funding homebuyers’ time-sensitive loans. Flash forward to the present day, when the need to work remotely during a pandemic is testing the industry’s digital operations…. Purchase loans that take longer than 90 days do measurably hurt customer referrals, according to Garth Graham, senior partner at the STRATMOR Group. When these rose to 7% in the fourth quarter of 2020 from 5% 2Q20, net promoter scores dropped from 73 to 67, STRATMO found. That’s why lenders are investigating where an otherwise speedy pre-closing loan process is getting jammed up. This is what they found.

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