On this month’s episode of Advisory Angle, STRATMOR principal, and resident ChatGPT expert, Kris van Beever sits down with principal Jennifer Smith and senior advisor Sue Woodard to discuss the potential AI has in the mortgage industry. It was a lively discussion of what AI is, how it is already being used and can be used in the mortgage space, and potential pitfalls to avoid. Artificial Intelligence (AI) has the potential to disrupt traditional mortgage processes by improving cost efficiencies while providing an enhanced customer experience. We’re already seeing several mortgage lenders and solution providers fully embracing AI to enhance efficiency. Others are just starting to investigate the possibilities. Wherever you are on that spectrum, learning more about AI and harnessing its features for your business will be crucial to competing in the mortgage space.
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