Insights Article Library

A Tale of Three Borrowers

Share this...FacebookTwitterLinkedinBehind every mortgage loan experience are multiple stories. This is a tale of three borrowers and their very different loan origination experiences. All ...
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I, Robotics: Robotic Process Automation (RPA) in the Mortgage Industry

Share this...FacebookTwitterLinkedinRecently, I asked a lender what his company was doing to reduce processing errors and he told me, “We’re looking into robotics.” I ...
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Face to Face with First-Time Homebuyers

Share this...FacebookTwitterLinkedinStudies have shown that more than half of smartphone users stare at their screens more than five hours per day, and the average ...
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Digital Fuels Innovation for a Better Customer Experience

Share this...FacebookTwitterLinkedinSTRATMOR has just completed the Digital Innovations section of the 2019 Technology Insight® Study and for the third year in a row, lenders ...
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Which Came First, the Testimonial or the Sale?

Share this...FacebookTwitterLinkedinOne of my colleagues is in the market for a new car. How do I know? She asked me not only about the ...
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Who are the Most Tech Savvy Borrowers?

Share this...FacebookTwitterLinkedinWith so much emphasis on the Millennial buyer (25-39 year-olds), some of the other major buyer blocks — Gen Z (under 25) as ...
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Myth Busters: Dispelling Common Myths in Mortgage Banking

Share this...FacebookTwitterLinkedinThe popular, Emmy-Nominated TV show MythBusters was a weekly documentary in which two Hollywood special effects experts attempted to debunk urban legends by ...
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The Large Bank Mortgage Banking Profitability Conundrum

Share this...FacebookTwitterLinkedin“The biggest challenge facing banks today is the ability to stay engaged with the customer. Those that do this well will win market ...
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Why Do Independents Beat Big Banks in Customer Satisfaction?

Share this...FacebookTwitterLinkedinBack in the 1980s, in the days before the Internet, applying for a mortgage loan required physically going into a bank to apply ...
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