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Strategies

Pipelines and Pandemic: Managing Through the Virus-Driven Storm

There’s no doubt that the mortgage industry is feeling the effects of the COVID-19 coronavirus. Even as the Fed cut its benchmark interest rate ...
mortgage lender pulling open calm sea curtain covered dark stormy ocean background
CX

COVID-19 and the Customer Experience

With the COVID-19 pandemic bearing down on us and huge stock market drops ushering in a bear market, it’s a strange time to also ...
mortgage customer during covid-19 contacts loan officer working remotely
CX

Technology, Revenue and Borrower Perception

Lenders are spending more than ever before on tech as a percentage of loan costs, yet according to STRATMOR data, most lenders are not ...
Happy couple with child who used mortgage technology to get loan moving into new home
Technology

Digital Transformation: The World According to Garth

People who know me know I’m into music. I was a DJ in college, which got me into parties for free, so I generally ...
Woman works at virtual screen facing city scape
CX

The Seven Commandments for Optimizing the Customer Experience

Lenders often ask me if there is a “secret sauce” for driving more referral business. Interestingly, the question came up more often in 2019 ...
Hand holding phone showing number 7 for the seven commandments for optimizing the borrower experience
CX

Prepare to Thrive in a Purchase-Driven Market

The outlook for lenders in 2020 is a mix of sunshine and rain showers, depending on where you are standing. According to the Mortgage ...
large compass face with years instead of directions pointing to 2020

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