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Strategies

Lender Perspectives on the 2022 Market

What a ride the last two years have been in the mortgage industry! With between 40 and 60 consulting engagements and multiple STRATMOR-sponsored, recurring ...
Full Article
the mortgage market is entering a down cycle in 2022
Strategies

Consumer Direct: It’s Nurture vs Nature in Purchase Business

Often, my articles start with data. Today, I start with a story. Pretend you are at a cocktail party (a gathering that occurred pre-Covid ...
Full Article
It is nurture over nature with borrowers in mortgage purchase market
Strategies

Mortgage Psych 101 — FOMO (Fear of Missing Out)

In our consulting practice at STRATMOR, there are recurring themes that our clients tend to approach us about in terms of improving their businesses ...
Full Article
mortgage lender cowers from fear of missing out shadow
Strategies

Prepare Now for the Storms Ahead: Build Your Purchase Business

In the mortgage industry, we have survived a tsunami — in fact, we have ridden a wave of profits that the refinance tsunami gave ...
Full Article
storms rising and mortgage lenders need to prepare for purchase market
Strategies

Retail Mortgage Branches: Which is Better, Expense Management or Corporate?

I spoke with a mortgage banking executive recently and asked how his company was organized from a retail branch perspective. He said, “We are ...
Full Article
Strategies

How Mortgage Lenders Can Make Economics, Operations and Technology Actionable

As we approach the halfway mark for 2021, now is a good time to level-set, to take a moment to get our bearings and ...
Full Article
mortgage lenders need to keep their eye on the prize with strategies to meet the changing market.
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